There’s a saying in marketing: “A confused mind always says no.” Another bit of wisdom? 👇 “Every question about your product is an objection.” That’s why I’ve compiled this epic FAQ joint — to clear up confusion (“What’s the difference between Launch Hero and Inbox Hero?” etc.) and answer your most burning, itching objections questions. […]
KEEP READINGShrimpmukkah! A 2024 roundup of must-have lead magnets from Shrimp Club superstars
Happy seasons (whatever season it is when you see this)! There are plenty of gift-buying guides out there. I thought I’d add one that’s a gift-getting guide. Free gifts, for you. All they cost is your email address. Whether you’re shopping for help with: Making your writing funnier… Building your email list… Booking your first […]
KEEP READINGBecome an email GOD: 21 tips to stand out in your subscriber’s inbox and boost open rates, engagement, and sales in 2025
Wanna make money from your emails? Mastering email marketing is more essential than ever, whether you’re an entrepreneur, solopreneur, service provider, freelancer, author, or any type of personal brand. Here are 21 email marketing tips to write great subject lines, tell gripping stories, boost open rates, and make more sales from newsletter emails and marketing […]
KEEP READINGThe Million-Dollar Email List: How To Build An Engaged Subscriber List From Scratch—Without Facebook Ads, Instagram Ads, Or Giving A Dime To Zuck
“How big is Talking Shrimp’s email list?” Oh my, aren’t you forward! That’s quite the personal question. When you ask, what you’re probably also wondering is: “What’s a good email list size?” I’m happy to answer both questions, the best I can. So, not to brag, but around town, I’m kinda known for my list […]
KEEP READINGShrimpmukkah! A 2023 roundup of must-have lead magnets from Shrimp Club superstars
Interested in the most recent Shrimpmukkah Freebies? Check out the list from 2024 here. Happy seasons (whatever season it is when you see this)! There are plenty of gift-buying guides out there. I thought I’d add one that’s a gift-getting guide. Free gifts, for you. All they cost is your email address. Whether you’re shopping for […]
KEEP READING“The List” is for turd munchers: 13 surprises and lessons from becoming a published author and launching a book
[BREAKING: I now have a course on book marketing, Book Launch Hero. It’ll walk you through everything I did to make my first book a bestseller, and provide you with a kit of materials — including my best emails — to help you promote. Enrollment closes Tues Jan 30th, and the live double masterclass happens […]
KEEP READINGTough Titties Freebie Fest! A Special Edition 2023 roundup of must-have opt-in freebies from Mixermind superstars
If you’re looking for quick wins in your copy, online business, creative career, and life, you’re in the right place, my friend. All the gift guides right now tell you where to get the best barbecue set. This one’s a little different. It’s a roundup of free gifts — none of them great for grilling […]
KEEP READINGNo experience? No problem. How these copywriters got their first paying clients—or started charging, period
“How do I get started as a copywriter, and how do I know when I’m ready to start charging for my work?” That’s probably the number one (2-part) question I’ve been asked in my 13+ years helping people learn to write copy. The story of how I, myself, got started as a copywriter goes so […]
KEEP READINGHow to “White Lotus” Your Email Copy (& All Your Writing)—AKA How To Craft Binge-Worthy Stories We Can’t Shut Up About
There are plenty of binge-worthy shows in the mix. (And yet, never enough.) But it’s rare for a series or season to become actual, real-time appointment viewing — and the one thing everyone’s talking about. I don’t think I’ve made sure to “tune in” to a season finale right at the start time since the […]
KEEP READINGHow to come up with email subject lines people click
By Laura Belgray How do you come up with email subject lines people click? is a question I get ALL. THE. TIME. 2 methods to come up with subject lines that make your emails irresistible How to bank the email subject lines you come up with for later How do you come up with email […]
KEEP READINGShrimpmukkah! A 2022 roundup of must-have opt-in freebies from Shrimp Club superstars
Interested in the most recent Shrimpmukkah Freebies? Check out the list from 2024 here. Happy seasons! There are plenty of gift-buying guides out there. I thought I’d add one that’s a gift-getting guide. Free gifts, for you. All they cost is your email address. Whether you’re shopping for help with: Getting your business in the media… […]
KEEP READINGHey, {First Name}! 30 Unexpected, Irresistible Ways To Personalize Your Emails That’ll Get Subscribers Racing To Open, Click, Reply, And Buy
Heads up: After this post, if you want more help writing eye-catching subject lines that get your emails opened, make sure to grab this: My free downloadable guide, Non-Sucky Subject Lines Why should you personalize your emails by adding the recipient’s first name? Fun fact: Coca-Cola’s international “Share a Coke” campaign — a release of […]
KEEP READINGThe Typo That Ruined My Career (A Top-Ranking Talking Shrimp Email)
This Talking Shrimp email got a high rate of opens, clicks, and replies, so I’ve turned the email into a blog post. (For more on emails vs blog posts, check this out.) Subject Line: The typo that ruined my career I hope this email finds you we’ll. LOLZ. That’s not a real typo, but it […]
KEEP READINGShrimpmukkah! A 2021 roundup of must-have opt-in freebies from Shrimp Club superstars
Interested in the most recent Shrimpmukkah Freebies? Check out the list from 2024 here. Happy seasons! There are plenty of gift-buying guides out there. I thought I’d add one that’s a gift-getting guide. Free gifts, for you. All they cost is your email address. Whether you’re shopping for help with: Getting your business in the media… […]
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